Privacy Policy
Effective Date: March 2026
ActiveLife Home Therapy, LLC ("we," "us," "our") is committed to protecting the privacy and security of the personal and health information of our patients, their families, and visitors to our website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or engage our services.
Scope
This Privacy Policy applies to information collected through our website (activelifehometherapy.com), our patient referral forms, and during the course of providing occupational therapy and physical therapy services in the State of New Jersey.
Information We Collect
We may collect the following categories of information:
- Personal Identifiers: Name, phone number, email address, and mailing address
- Health Information: Medical history, diagnosis, treatment records, and referral information
- Insurance Information: Insurance carrier, policy number, Medicare/Medicaid information
- Website Usage Data: Browser type, pages visited, and other non-personally identifiable analytics data
Information is collected through our website contact and referral forms, phone inquiries, referral submissions from healthcare providers, and during the course of evaluation and treatment.
How We Use Your Information
We use collected information to:
- Respond to inquiries and schedule appointments
- Verify insurance eligibility and process claims
- Provide occupational therapy and physical therapy services
- Communicate with referring physicians and other authorized healthcare providers
- Comply with applicable state and federal regulations
- Improve our services and website functionality
HIPAA Compliance
As a healthcare provider, we comply with the Health Insurance Portability and Accountability Act of 1996 (HIPAA), the HITECH Act, and applicable New Jersey state privacy laws. Protected Health Information (PHI) is collected, used, maintained, and disclosed only in accordance with our Notice of Privacy Practices, which is provided to all patients at the initiation of care. Our workforce members receive training on HIPAA requirements and the proper handling of PHI.
Information Sharing & Disclosure
We do not sell, rent, or share personal information with third parties for marketing purposes. We may disclose information to:
- Referring physicians and authorized healthcare providers involved in your care (Treatment)
- Insurance companies and Medicare/Medicaid for claims processing and payment (Payment)
- Business associates who perform services on our behalf, subject to HIPAA-compliant Business Associate Agreements (Healthcare Operations)
- Government agencies as required by law, court order, or regulatory obligation
Website Technologies & Cookies
Our website may use cookies and analytics tools (such as Google Analytics) to understand site usage patterns and improve user experience. These tools collect non-personally identifiable information and do not collect PHI. You may disable cookies through your browser settings, though doing so may affect certain website functionality.
Data Security
We implement reasonable and appropriate administrative, physical, and technical safeguards to protect your information from unauthorized access, disclosure, alteration, or destruction, in compliance with the HIPAA Security Rule. While we strive to protect your information, no method of transmission over the Internet or electronic storage is completely secure.
Data Retention
We retain patient health records in accordance with New Jersey state law and applicable federal requirements. Website inquiry data is retained only as long as reasonably necessary to fulfill the purpose for which it was collected.
Your Rights Under HIPAA
Under HIPAA, you have the right to:
- Access and obtain a copy of your health records
- Request amendments or corrections to your health information
- Request restrictions on certain uses and disclosures of your PHI
- Receive an accounting of disclosures of your PHI
- Request confidential communications by alternative means or at alternative locations
- File a complaint with us or the U.S. Department of Health and Human Services if you believe your privacy rights have been violated
To exercise any of these rights, please reach out through our contact page.
Children's Privacy
Our website is not directed at children under the age of 13. We do not knowingly collect personal information from children through our website. Pediatric patient information is collected directly from parents or legal guardians during the intake process.
Changes to This Policy
We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with a revised effective date. Your continued use of our website after any changes constitutes acceptance of the updated policy.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us through our contact page.